[ultimate_heading main_heading=”ABOUT WOMENPRENEUR TOUR EGYPT” spacer=”line_with_icon” spacer_position=”bottom” line_height=”3″ line_color=”#ec6726″ icon=”icomoon-font-awesome-14×14-bookmark” icon_size=”14″ icon_color=”#ec6726″ line_icon_fixer=”15″ line_width=”250″ main_heading_font_size=”desktop:50px;” main_heading_line_height=”desktop:60px;” main_heading_margin=”margin-bottom:10px;” main_heading_style=”font-weight:bold;”][/ultimate_heading][bsf-info-box icon_size=”32″ css_info_box=”.vc_custom_1648139734745{padding-top: 20px !important;}”]Introduction
[ultimate_fancytext fancytext_prefix=”WE” fancytext_align=”left” strings_textspeed=”45″ strings_backspeed=”45″ strings_backdelay=”2500″ sufpref_color=”#000000″ fancytext_strings=”EMPOWER
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After the successful first Womenpreneur Tour in 2019, Womenpreneur Initiative & SANAD Entrepreneurship Academy have once again teamed up to promote women business leaders. This time, the Womenpreneur Tour van will travel across Egypt in March 2022 to discover how female entrepreneurs in digital, innovative and social industries are responding to the challenges brought about by the COVID-19 outbreak under the motto “Turning Crises into Opportunities.”
Women’s participation in the MENA workforce is currently significantly lower than men’s, at only 21% compared with 70%. Yet of the estimated 1.7 million job losses expected in the region due to the impact of COVID-19, a disproportionate percentage – over 40% – are held by women. Female entrepreneurs in these countries and in Egypt report that they are implementing a number of measures to tackle the difficult environment brought about by the pandemic. Through one-on-one interviews and roadshow Conference, the second Womenpreneur Tour in Egypt aims to meet, explore, and present the various strategies being employed by female entrepreneurs to stabilize, adapt, and even grow their businesses.
The aim of the Womenpreneur Tour Conference is to advance women’s economic participation and empowerment in Egypt. And it is even more crucial in these times of uncertainty and crisis. To counteract the severely negative impact on women from the pandemic, it is essential to promote their full economic participation, especially as a means to help the economy recover from the COVID-19 crisis. Not only is it tremendously important to include women in the economy, but it is even more important to inspire women and young girls to engage in entrepreneurship and provide them with the tools they need to achieve their dreams.
The Womenpreneur Tour Event in Cairo will bring together stakeholders, female entrepreneurs, investors and actors in the ecosystem to discuss women, crisis, innovation and entrepreneurship. We will assess the current state of the entrepreneurial ecosystem in Egypt from a female perspective and identify ways to facilitate investment in women and girls, in form of capital, resources, mentorship and advocacy, especially in times of crises.[/bsf-info-box][ultimate_heading main_heading=”Objectives:” alignment=”left” main_heading_style=”font-weight:bold;” main_heading_font_size=”desktop:30px;” main_heading_line_height=”desktop:40px;” sub_heading_font_family=”font_family:|font_call:” main_heading_margin=”margin-top:50px;margin-bottom:20px;”][/ultimate_heading][bsf-info-box icon_size=”32″ css_info_box=”.vc_custom_1645990392128{padding-top: 20px !important;}”]
- Support Egyptian women entrepreneurs and their businesses during times of crises;
- Raise awareness on specific challenges faced by Egyptian women entrepreneurs since the beginning of the Covid-19 pandemic;
- Provide female entrepreneurs with access to financing sources and business support;
- Bring an increased visibility to the businesses run by women;
- Showcase role-models of women entrepreneurs in Egypt;
- Shift the imagination and common believes around female entrepreneurship by revealing their strength, innovation, and resilience;
- Provide a platform for stakeholders, women entrepreneurs and ecosystem actors to discuss and collaborate on efficient actions to support women entrepreneurship in Egypt;
- Build cross-linkages and networks for women to activate, exchange, and learn.
[/bsf-info-box][ultimate_heading main_heading=”Date & Location” alignment=”left” main_heading_style=”font-weight:bold;” main_heading_font_size=”desktop:30px;” main_heading_line_height=”desktop:40px;” sub_heading_font_family=”font_family:|font_call:” main_heading_margin=”margin-top:50px;margin-bottom:20px;”][/ultimate_heading]
- Location: Consoleya: 5 El-Fadl, Bab Al Louq, Abdeen, Cairo
- Date: 28 March 2022 at 14h00
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[ultimate_heading main_heading=”AGENDA” main_heading_color=”#ffffff” spacer=”line_with_icon” spacer_position=”bottom” line_height=”3″ line_color=”#ec6726″ icon=”icomoon-font-awesome-14×14-bookmark” icon_size=”14″ icon_color=”#ec6726″ line_icon_fixer=”15″ line_width=”250″ main_heading_font_size=”desktop:50px;” main_heading_line_height=”desktop:60px;” main_heading_margin=”margin-bottom:10px;” main_heading_style=”font-weight:bold;”][/ultimate_heading]
[icon_timeline timeline_line_style=”solid” timeline_line_color=”rgba(255,255,255,0.25)” time_block_bg_color=”#ffffff” time_sep_color=”#ffffff” time_sep_bg_color=”#ffe6a1″][icon_timeline_sep time_sep_title=”14h00 : Partners Key note” line_style=”solid” line_width=”10″ line_radius=”0″ seperator_title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” seperator_title_font_style=”font-weight:bold;” font_size=”desktop:36px;” time_sep_color=”#000000″ seperator_line_ht=”desktop:36px;” line_color=”#ffe6a1″][icon_timeline_item time_title=”About” title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” title_font_style=”font-weight:bold;” title_font_size=”desktop:22px;” desc_font_size=”desktop:16px;” desc_line_height=”desktop:26px;” title_line_height=”desktop:32px;”]
Speakers
- Mohamed Emad Eldin Aly Morsy, Head of Egypt Office at Finance in Motion
- Sana Afouaiz, Founder & CEO of Womenpreneur
- Mariam Okasha, Marketing Manager at Consoleya
[/icon_timeline_item][icon_timeline_sep time_sep_title=”14h30 : Inspiring Talks” line_style=”solid” line_width=”10″ line_radius=”0″ seperator_title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” seperator_title_font_style=”font-weight:bold;” font_size=”desktop:36px;” time_sep_color=”#000000″ seperator_line_ht=”desktop:36px;” line_color=”#ffe6a1″][icon_timeline_item time_title=”About” title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” title_font_style=”font-weight:bold;” title_font_size=”desktop:22px;” desc_font_size=”desktop:16px;” desc_line_height=”desktop:26px;” title_line_height=”desktop:32px;”]Women Turning Crises into Opportunities: Stories
Hear from digital innovators, social entrepreneurs and female leaders in Egypt in a series of powerful and inspirational talks. What impact has COVID-19 had on women entrepreneurs in Egypt? Has the pandemic led to a boom in women becoming entrepreneurs, or has it been a bane? What are the opportunities and challenges they encountered?
Speakers
Zienab M. Fatehy, Co-founder of ClueApps
Farah Emara, Co- Founder FreshSource
Manal Amine, Founder & CEO at Arabize
Moderator: Dalila Djamane, Head of the legal department and human resources manager at Kreston International Almohaseboon[/icon_timeline_item][icon_timeline_sep time_sep_title=”15h00 Panel Discussion” line_style=”solid” line_width=”10″ line_radius=”0″ seperator_title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” seperator_title_font_style=”font-weight:bold;” font_size=”desktop:36px;” time_sep_color=”#000000″ seperator_line_ht=”desktop:36px;” line_color=”#ffe6a1″][icon_timeline_item time_title=”About” title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” title_font_style=”font-weight:bold;” title_font_size=”desktop:22px;” desc_font_size=”desktop:16px;” desc_line_height=”desktop:26px;” title_line_height=”desktop:32px;”]
Increasing women’s access to finance in the post pandemic era
In the current climate of the COVID-19 pandemic, women’sentrepreneurship is likely to fall down even more andwithout adequate funding many risk having to close theirbusinesses. It is necessary to work on breaking down thebarriers that businesswomen face when seeking funding,starting with the financial sector.
This panel will explore ways to improve women’s access tofunding opportunities and make the largely male-dominated financial sector more friendly to women.
Speakers:
Irene Boghdadi, Head of Entrepreneurship and MSMEs atChemonics Egypt Consultants (CE)
Riham Abu Elinin, Founder & CEO of BznsBuilder
Minoush Abdelmeguid, CEO of Mezzan & InvestmentManager focusing on Gender Lens Investments
Noha El-Ghazaly, Egypt Country Advisor at MediterraniaCapital Partners
Noha Shaker, Secretary General of the Egyptian FintechAssociation and the Co-founder and Elected Vice President ofthe Africa FinTech Network
Moderator: Mayar Khaled, Finance in Motion
[/icon_timeline_item][icon_timeline_sep time_sep_title=”15h30 : Panel discussion” line_style=”solid” line_width=”10″ line_radius=”0″ seperator_title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” seperator_title_font_style=”font-weight:bold;” font_size=”desktop:36px;” time_sep_color=”#000000″ line_color=”#ffe6a1″ seperator_line_ht=”desktop:36px;”][icon_timeline_item time_title=”About” title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” title_font_style=”font-weight:bold;” title_font_size=”desktop:22px;” desc_font_size=”desktop:16px;” desc_line_height=”desktop:26px;” title_line_height=”desktop:32px;”]
Fostering Female Entrepreneurship Resilience Post-COVID-19
This roundtable discussion will bring together stakeholders, women entrepreneurs, financial experts and actors from the ecosystem to explore the inclusive gender actions needed for a better future for women and communities in Egypt during a post COVID-19 era. It will bring about inspiring and innovative ideas to navigate the pandemic and tap regional opportunities to create jobs, contribute to economic growth, and reduce gender gaps.
Speakers
Hala Barakat, Director Center for Entrepreneurship and Innovation, The American University in Cairo
Dr. Rasha Tantawy, Board Member, WEN Women Entrepreneur Network
Noha Abdel Hamid, Regional Initiative Manager of CTEK Women in the MENA Initiative
Nora Rafea, Program Specialist at UN Women
Moderator: Dalila Djamane, Head of the legal department and human resources manager at Kreston International Almohaseboon
[/icon_timeline_item][icon_timeline_sep time_sep_title=”16h30 : Womenpreneur Tour Documentary projection & Debat” line_style=”solid” line_width=”10″ line_radius=”0″ seperator_title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” seperator_title_font_style=”font-weight:bold;” font_size=”desktop:36px;” time_sep_color=”#000000″ seperator_line_ht=”desktop:36px;” line_color=”#ffe6a1″][icon_timeline_item time_title=”About” title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” title_font_style=”font-weight:bold;” title_font_size=”desktop:22px;” desc_font_size=”desktop:16px;” desc_line_height=”desktop:26px;” title_line_height=”desktop:32px;”]
This teaser documentary will capture briefly moments from our interviews with six inspiring women entrepreneurs from Egypt.
The Womenpreneur Tour Docuseries aim to map and show-case existing and aspiring female talents in technology, entrepreneurship and digital innovation with the aim of fostering female entrepreneurship, analysing challenges and proposing solutions for the future growth of the entrepreneurial ecosystem Egypt in Post Covid-19 era.
Then, the inspiring female entrepreneurs will be invited to the floor for a vivid discussion with the audience.
Mariam Tag, Product Manager of Stllr
Nermine Elnemr, CEO AI7arefa
Menna Shahin, co-founder of Tekeya
Dalia Laz, CEO of Esorus
Salma Abu El Naga, Founder & CEO – Toi To Go Application
Nevien Magdy, CEO of Origine Technology Solution
Moderator: Dalila Djamane, Head of the legal department and human resources manager at Kreston International Almohaseboon[/icon_timeline_item][icon_timeline_sep time_sep_title=”17h30 : Networking” line_style=”solid” line_width=”10″ line_radius=”0″ seperator_title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” seperator_title_font_style=”font-weight:bold;” font_size=”desktop:36px;” time_sep_color=”#000000″ seperator_line_ht=”desktop:36px;” line_color=”#ffe6a1″][icon_timeline_item time_title=”About” title_font=”font_family:Roboto Condensed|font_call:Roboto+Condensed” title_font_style=”font-weight:bold;” title_font_size=”desktop:22px;” desc_font_size=”desktop:16px;” desc_line_height=”desktop:26px;” title_line_height=”desktop:32px;”]The Conference will end with a networking session. The aim of this event is also to provide to the participants the opportunity to meet and connect. Numerous actors from the entire entrepreneurial sectors will attend this event. It is thus the perfect opportunity for every one of them to interact with one another, and discover new ideas, exchange and learn about new opportunities.[/icon_timeline_item][/icon_timeline]
[ultimate_heading main_heading=”SPEAKERS” spacer=”line_with_icon” spacer_position=”bottom” line_height=”3″ line_color=”#fc2e58″ icon=”icomoon-font-awesome-14×14-bookmark” icon_size=”14″ icon_color=”#fc2e58″ line_icon_fixer=”15″ line_width=”250″ main_heading_font_size=”desktop:50px;” main_heading_line_height=”desktop:60px;” main_heading_margin=”margin-bottom:10px;” main_heading_style=”font-weight:bold;”][/ultimate_heading]
Mohamed Emad Eldin Aly Morsy is an Experienced Regional Investment and Risk Champion and he has an extensive professional experience in fund advisory and management, investment banking, credit risk management, and corporate lending. He has superior academic qualifications – MBA (finance) from the University of New Brunswick and MSc focused on Investment Banking & Islamic Finance from Henley Business School. As visiting fellow in the MBA program at the Maastricht school of business (Cairo Campus), he has delivered numerous academic and executives courses both inside and outside Egypt.
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Passionate about storytelling in all its forms, Mariam channeled that love into her career as a marketer by telling the stories of dynamic brands helped by her previous experience in content writing and film production. She has a Bachelor of Arts in Media and Communication from Glasgow Caledonian University and is a real nerd about all things equality and inclusivity.
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Zienab is the Co-founder and tech products manager at ClueApps. According to her role for the past 7 years, she has been working closely with +50 tech startups to help them start, validate, and enhance their business journey through technology. Having a background in computer science in addition to business experience, makes her acting as the middleware between the technical side and business side.
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Farah is the co-founder of FreshSource, the region’s first B2B agri-supply chain platform, leveraging technology to become the leading agri-supply chain platform in the MENA region, by changing the way fresh goods are sourced, moved and sold. Farah has extensive experience with start-ups and SMEs. She has worked in Procter & Gamble as the Head of the Strategic Communications Department as well as Entrepreneur Selection & Growth Manager at Endeavor. She has appeared as a judge on CBC’s Hona Al Shabab and was awarded the Obama Presidential Award.
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Manal Amin is the CEO and Founder of Arabize, a start-up that she established in 1994 in order to address the need for professional Arabic localization. Arabize is now a leading Arabic content provider that provides top quality content-related services; including localization, translation, transcreation, content development and management, testing, digitization and desktop publishing. She has won the African ICT Champion award in 2013 and was ranked 77th among the 200 Most Powerful Women in the Middle East by Forbes Magazine in September 2014.
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Irene Boghdadi is Head of Entrepreneurship and MSMEs at Chemonics Egypt Consultants. During her career she worked for several companies in the Strategy and Business Development field, as well as research analyst and program manager. In 2020 she completed her Master of Science in Energy Systems Management at the University of San Francisco, having already graduated in Visual Communications at the American University in Dubai.
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Noha is the Regional Initiative Manager for CTEK Women in the MENA. She has 22 years of working experience for many international organizations. Through all of her career, she has proven to be hard working, a dedicated individual with an eye for detail. This has given her the confidence to become self motivated and to operate successfully within any environment. Her core skills are in the field of public affairs & amp, communications, marketing and customer service.
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Dalia Laz is Founder & CEO of Esorus. She is passionate about design, technology and content creation.That’s how she launched Esorus in 2019: an online showcase and network for suppliers to connect, build partnerships and share their products and services. The pandemic hit hard on her business, as interior design wasn’t a priority for Egyptians. Soon she changed peoples mind by highlighting the importance of design in times of home working. During the pandemic, she initiated Design To Go with other professional designers and architects and created one of the strongest design community platforms that aims to empower and support the design scene in Egypt.
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Nevien Magdy is a Senior SharePoint UI developer/UX designer with more than 3 years of experience in this field. She is skilful in converting designs into responsive, interactive user friendly and accessible portals. As a SharepPoint UI developer she implemented different online and Intranet portals using many SharePoint branding techniques. Nevien has been exposed to very tough working conditions. As a result, She gained strong abilities to manage multi-disciplinary projects and to navigate complex challenges. Since 2018 Nevien works full time on her venture Origine Technology Solution, which was established in 2014. Since then she successfully manages her remote working team in Cairo.
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[ultimate_heading main_heading=”If you wish to participate to the Womenpreneur Tour, please complete this form:” main_heading_color=”#000000″ alignment=”left” main_heading_font_size=”desktop:50px;mobile_landscape:30px;” main_heading_line_height=”desktop:60px;mobile_landscape:40px;” main_heading_margin=”margin-bottom:60px;” main_heading_style=”font-weight:bold;”][/ultimate_heading][ultimate_heading main_heading=”If you have any questions, contact us:” main_heading_color=”#000000″ alignment=”left” main_heading_font_size=”desktop:30px;” main_heading_line_height=”desktop:40px;” main_heading_style=”font-weight:bold;” main_heading_margin=”margin-bottom:15px;”][/ultimate_heading][ultimate_heading main_heading=”info@womenpreneur-iniatitive.com” main_heading_color=”#000000″ alignment=”left” main_heading_font_size=”desktop:30px;mobile_landscape:22px;” main_heading_line_height=”desktop:40px;mobile_landscape:32px;” main_heading_style=”font-weight:bold;”][/ultimate_heading]
[ultimate_heading main_heading=”Registration:” main_heading_color=”#000000″ alignment=”left” main_heading_font_size=”desktop:30px;” main_heading_line_height=”desktop:40px;” main_heading_style=”font-weight:bold;” main_heading_margin=”margin-bottom:30px;”][/ultimate_heading]
[ultimate_heading main_heading=”PARTNERS” spacer=”line_with_icon” spacer_position=”bottom” line_height=”3″ line_color=”#ec6726″ icon=”icomoon-font-awesome-14×14-bookmark” icon_size=”14″ icon_color=”#ec6726″ line_icon_fixer=”15″ line_width=”250″ main_heading_font_size=”desktop:50px;” main_heading_line_height=”desktop:60px;” main_heading_margin=”margin-bottom:10px;” main_heading_style=”font-weight:bold;”][/ultimate_heading]
